If you’re looking for the best sensory toys for your newborn, you’re in exactly the right place!
Whether you’re a first-time mum or simply starting to explore baby play ideas, sensory toys can be an easy way to support your baby’s development in those early weeks.
In this guide, I’ll walk you through:
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What newborns can actually see and respond to
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Why black and white toys are perfect for 0–3 months
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The best sensory toys to try (including ready-made boxes)
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Easy ways to introduce sensory play into your routine
Why sensory toys matter in the first 3 months
In the early days, your baby’s senses are still developing — especially their vision! At birth, babies can only see about 8–10 inches in front of them, and their world is mostly blurry. High-contrast patterns (like black and white) are easiest for them to focus on.
Sensory toys designed for newborns often feature:
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Monochrome patterns – to support visual development
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Gentle textures – to help with early touch exploration
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Crinkle or rattle sounds – to build awareness of sound
Even if your baby isn’t reaching or grabbing yet, just looking, listening, and noticing is powerful sensory learning.
The best types of sensory toys for newborns
Here are some ideal options to get started:
🖤 Black & White Flashcards or Books
Perfect for tummy time or propping near baby during nappy changes. These give babies something interesting to focus on and track with their eyes.
✨ Crinkly Cloths
The sound and feel of a crinkly fabric is fascinating to a newborn. It’s also super lightweight which is perfect for little hands to accidentally discover during play.
🎶 Soft Rattles
Gentle sounds help babies begin to locate noise and build awareness. Try placing the rattle slightly to the side and watch if baby turns their head in response.
🪞 Baby-safe Mirrors
Newborns love faces - even their own! Mirrors encourage visual tracking and are brilliant for early tummy time motivation.
Not sure where to start?
If you want to make things easy, I’ve put together some ready made sensory boxes for newborns - ideal for gifting or starting your own sensory journey.
💡 Browse our 0–3 Month Sensory Collection
📦 Or shop our Sensory Boxes
Easy ways to use sensory toys at home
You don’t need a set schedule or fancy setup. Here are a few calm, simple ways to introduce sensory play into your day:
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Lay baby on a playmat with black & white toys above or to the side
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Add crinkle cloths or a rattle during tummy time
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Sit together and slowly turn the pages of a black & white book
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Show baby a mirror and talk gently while they look
Every little moment counts.
Sensory play is all about connection, discovery and supporting your baby’s development in a gentle, age-appropriate way.
Remember: You don’t need loads of stuff or heaps of time. A few well chosen toys and a bit of one on one time is all you need to get started.
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